YOUR SUMMER CRUSH
Campaign for Monki summer shop with dresses as main category. Creative idea inspired by analogue captures and 2000's romantic comedies.
Moving content for social directed to flirt with cheesy movie trailers. Plot: Characters facing typical summer problems.
Art Director: Me
Stylist: Mandala Wennerholm
Creative director: Johan Wilde
Copywriter: Matilda H Dowdle
Photo/ video: Amanda Gylling & Emil Daniel
Video editor: Jordan Dinchev