YOUR SUMMER CRUSH

ART DIRECTION

Campaign for Monki summer shop with dresses as main category. Creative idea inspired by analogue captures and 2000's romantic comedies.

Moving content for social directed to flirt with cheesy movie trailers. Plot: Characters facing typical summer problems.

TEAM:

Art Director: Me

Stylist: Mandala Wennerholm

Creative director: Johan Wilde

Copywriter: Matilda H Dowdle

Photo/ video: Amanda Gylling & Emil Daniel

Video editor: Jordan Dinchev